Data protection

Thank you for visiting our homepage and your interest in our services!

The protection of your personal information is of the utmost importance to us. This privacy statement is intended for interested persons who are in contact with us and our customers and cooperation partners as well as any persons with whom we are in contact within the scope of our market research and opinion polling studies. It applies to all processing of personal data we carry out, both in the context of the provision of our services and in our online presence. Should you have any further questions regarding the handling of personal data, please get in touch with us (contact details below).

We strive to protect your personal data in the best possible way and treat your data responsibly and in accordance with the current data protection regulations and statutory provisions. 


„Personal data“ is understood to be particulars regarding the personal or factual circumstances of a certain or determinable natural person, such as name, address, date of birth, telephone number etc.


Visitor data - web analysis - cookies
For security reasons and to protect the transmission of confidential content, our website uses SSL or TLS encryption, which means that data that are transmitted to us cannot be read by thir parties.

In the course of your using our website, your browser data is transmitted to our server (so called serverlogfiles), these are necessary to ensure the stability and security of our website. The data collected can be the date and time of access, country of origin, your IP address (shortended and can no longer be assigned to a specific person) and the browser data.

Our website uses Webalizer, a web analysis service provided by ALL-INKL.COM – New Media Munich. Webalizer uses what are known as „cookies“. These are text files which are saved on your computer and which enable the analysis of the use of the website. To this end, the usage information generated by the cookie (including your abbreviated IP address) is transferred to our server and saved for usage analysis purposes. This helps with website optimisation.

Cookies cannot access, read or alter any other data on your computer. Cookies are also unable to run programs, nor can they transmit viruses onto your computer. They serve to make the Internet service more user-friendly and effective. Your IP address will be made anonymous as part of this process so that you as a user remain anonymous to us. The information generated by the cookie will not be passed on to third parties. You can prevent the use of cookies by amending the corresponding settings of your browser software or by selecting the appropriate options in our cookie banner, although that may mean that you are unable to make full use of all of our website´s functions. The log data created by the web analysis service will be saved on a server in Germany. 

Contact data
When you get in contact with us via email, the data you specify (name, address, telephone number, email address, etc.) will be stored by us for the purpose of processing the request and for any follow-up questions or the undertaking of any follow-up projects. You can revoke this consent given at any time by sending us an informal email. We will delete the data obtained in connection with this at the point at which its storage is no longer required, or we will restrict it from being processed if a legal obligation to retain the data exists. We will not pass on this data without your permission. 

Please note that emails are generally not sent encrypted on the Internet. As a rule, emails are encrypted during transport, but (unless an end-to-end encryption is used) not on the servers from which they are sent and received. Therefore, no responsibility can be taken for the transmission path of the emails.

Customer data
We collect, process and use personal data only in order to be able to fulfill a contract or to carry out pre-contractual measures. The customer data collected will be deleted after the order has been completed or the business relationship has ended. Statutory retention periods remain unaffected. 

Participant data
Most of our samples are generated automatically (RLD- or RDD-procedure - randomised last digit or randomised digit dialing). It can also happen that our clients make appropriate samples (contact data) available to us. These are normally telephone numbers or email addresses, in some cases extended to include first name, address, serial numbers etc. Furhermore, we sometimes use contact data for our projects which we legally obtain from third parties, such as address directories.

All of our studies are based on your voluntary participation and willingness to provide information. It may be the case as part of issue-specific studies carried out by us that you provide us with data related to specific categories (e.g. country of origin, health data, political attitudes etc.). 

We consistently pursue the principle of pseudonymisation and anonymisation during our projects. Pseudonymisation means that contact data is separated from survey data once after a project has been concluded, and only data which has been made anonymous is delivered to the client, whereby it is no longer possible to connect that data with the particular person who was surveyed. The analysis is also only done with data which has been made anonymous.


External providers
In the course of our activities, we may entrust other companies or people with the performance of certain tasks that contribute to our services, this is done in the context of order processing contracts. Our external service providers are also contractually obliged to maintain confidentiality and not to use the data in any misused context or for their own purposes or to pass it on to third parties or to market it. As part of this cooperation, data may be accessed from third countries - in such cases, however, the respective cooperation partner is fully integrated into the GDPR and, in addition, corresponding order processing contracts including the Standard Contractual Clauses of the European Commission have been concluded.

Public authorities
Are we obliged to disclose your personal data to public bodies due to legal requirements or a court request, such as courts, law enforcement agencies, regulators, etc. we must comply with this request after careful examination.


Automated decision making or profiling according to Chap. 22 GDPR does not take place in our company.


We process your personal data to make this website available to you and to improve and develop it, to be able to create usage statistics, to identify, prevent and investigate attacks on our website, to answer your queries or to process any orders arising from them, to execute the collection of data as part of our market research projects and to maintain our customer relationships.


The legal basis for the processing of your personal data is your consent (in accordance with Ch. 6 Para. 1 lit. a GDPR), the fulfillment of a contract or pre-contractual measures (in accordance with Ch. 6 Para. 1 lit. b GDPR), as well as our overriding legitimate interests (in accordance with Ch. 6 Para. 1 lit. f GDPR), which lies in the achievement of the aforementioned aims.


We hold to the principles of data minimisation. Therefore, we only save your data for as long as is necessary to achieve the aims stated herein, or for as long as is provided for by the various storage periods determined by law. After the particular aim ceases to exist or after these deadlines have elapsed, the corresponding data will be routinely deleted (after 12 months) or locked in accordance with statutory regulations.


We have implemented comprehensive technical and operational safeguards to protect your data from accidental or deliberate manipulation, loss, destruction or being accessed by unauthorised persons. Of course, we strictly adhere to data secrecy. Our security procedures are regularly checked and adapted in line with advances in technology.


You have the right, as a matter of principle, to free information, correction,  deletion, restriction, data portability and objection. If you believe that the processing of your data has violated data protection law or that your data requirements have otherwise been violated in any other way, you can contact the responsible regulatory authority. 


Mooslackengasse 17
1190 Vienna, Austria
T +43 (0)1 230 60 4600
This email address is being protected from spambots. You need JavaScript enabled to view it.


We reserve the right to adjust this Privacy Policy on occasion so that it complies with currently applicable legal requirements or to implement changes to our services in the Privacy Policy. The new Privacy Policy will then be applicable to your next visit. 

The current version is valid as of March 2020.



Market research


Data protection consulting (GDPR)

Mag. Elfi Ettinger

Mag. Elfi Ettinger

Market research & consulting

Court certified expert for market research

Certified data protection officer




Mooslackengasse 17
A-1190 Vienna
T +43 1 230 60 4600
This email address is being protected from spambots. You need JavaScript enabled to view it.